Time has flown, as it does when our schedules are full. For me, the past three weeks have been filled with a lot of work and a some necessary relaxation, or as some call it, “human being.” Given that, in this blog, we have been in the midst of constructing our “wheel of creative freedom” and that I’m just now returning from taking a few weeks away from my blog, it seems timely to talk about the relationship between being and creativity.
Mainstream American culture has always valued industry, and this value is reflected in the process and culture of our organizations. As Americans, we tend to link our prosperity to hard work; further, we tend to think of work as a good in itself. Work is seen as virtuous. This value is rooted in religion: The Protestant work ethic, sometimes called the Puritan work ethic, is based on the Calvinist sensibility that hard work is godly and that success is a sign of design favor. On the other hand, sloth is considered one of the seven deadly sins.
We are a workaholic culture and proud of it. And so, when we are under threat, when we have an urgent problem to solve, we tend to work all the harder. The rational ego and will override our needs for rest, for play, for relaxation, and depending on our field, we might work 50, 60, 80, 100 hours a week.
This strategy can work well in the machine age, and it can work well in sprints; but how well does this strategy work in the innovation age? in a marathon? As it turns out, it works less well. We’ll talk more about this and its counter-intuitive implications in upcoming posts…
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